After seeing his picture in an article about how all hipsters look the same, a hipster got so mad he emailed the magazine to demand they remove his photo -only it wasn’t even his picture!
This is a tale of such sweet irony that we can barely even write it without getting cavities, but we’ll soldier on for your benefit.
First, we head to an entirely different publication. The MIT Technology Review is a science and technology journal most of the time, but they recently ran an article entitled: “The hipster effect: Why anti-conformists always end up looking the same.” It reviewed an interesting study performed by mathematician Jonathan Touboul of Brandeis University where he used complicated math to determine how and why all hipsters eventually wind up having the exact same look.
There’s a lot of complicated math that’s far better explained by the MIT Review, so you should go read it there. The funny part is what happened shortly after publication.
A few days ago we ran a piece in @techreview about some research purporting to explain the "hipster effect"—the fact that nonconformists often end up nonconforming in the same way. We used a stock Getty photo of a hipster-ish-looking man. https://t.co/8LB6qLSmgS— Gideon Lichfield (@glichfield) March 6, 2019
The article used a stock Getty Images photo of a dude wearing a toque, button-down plaid shirt, and sporting a well-groomed beard -typical hipster garb. However, the topic of “all hipsters eventually look the same” was offensive to the hipster whose likeness graced the cover of the article.
He emailed the magazine to say that he was extremely angry that his photo was used for the article and demanded that they take his image down. Editor in Chief Gideon Lichfield explained on Twitter that they even considered doing exactly that, until creative director Eric Mongeon said, "Over my dead body are we taking down a perfectly good image because some dude doesn't like being called a hipster."
But Eric Mongeon, @techreview's fearless creative director, said, "Over my dead body are we taking down a perfectly good image because some dude doesn't like being called a hipster." Or words to that effect.— Gideon Lichfield (@glichfield) March 6, 2019
So they did some research. They called up Getty and asked who the model used in the photo was. They eventually got the model's name and found that it wasn't even the same person who was writing all the angry emails.
It’s so great that in an article about how all hipsters look the same, one hipster couldn’t even tell himself apart from another hipster, thus proving the premise of the article.
Sorry, hipsters, you really do all look the same.