Most people will admit they'd like to have a better night's sleep. Much of that lack of sleep comes from the fact that couples across the UK tend to battle with each other over who gets the covers.
The dreaded double duvet is the worry of bedmates everywhere, simply because there isn't enough blanket to go around. With that in mind, Swedish furniture megastore, IKEA, believes they may have solved this problem.
IKEA's belief is that two single duvets will much better serve most couples who aren't catching the adequate amount of sleep each night. IKEA is about to release the 'TOG-ether' combo package which is two single duvets sold together. Gone will be the days of who decides which amount of cover goes where, instead, each of the partners can control their own sleeping destiny. IKEA is betting the extremely popular concept in Scandinavian countries will be a huge hit everywhere.
Carol McSeveny, a textiles leader at IKEA said: "Many of us find that not getting a good night’s sleep is becoming a regular occurrence. This is why we have introduced this traditional Swedish sleep trend of using two single duvets instead of a double."
UK stores will start to carry these bundles for a limited time and combinations of bundles include a 7.5 tog with a 12 tog, both going on sale at UK IKEA stores on Jan. 27, 2018.
Research seems to show that sleepers who find this option incredibly attractive will be women, who are recorded to suffer the most when it comes to those affected by cover-stealers. IKEA's research suggests that some women find the problem to be so bad they leave the bed and migrate toward the couch. In the meantime, IKEA is also hoping they help couples of all kinds get a better sleep and perhaps improve relationships across the country.
The duvet tug of war needs to end. Is this the answer? IKEA seems to think so, and based on the feedback of customers IKEA surveyed, they seem to be right.