From pop sensation to now fashion icon, Dua Lipa is levitating to the top of the celebrity world with her new Fall/Winter campaign with Versace. Being the official face of Versace's 2021 Fall/Winter campaign, puts Lipa on the road to Hollywood's next fashion trailblazer. The singer and the renowned fashion brand, both carry similar stylish qualities that make for the ultimate celebrity collaboration.
After meeting her a few years ago in London, Donatella Versace knew Dua Lipa's "unique and special" qualities would make her the perfect "woman to embody the spirit of Versace and of this collection." Rocking a different look from what she typically sports and styled to the nines with some of Versace's latest pieces, Dua is sure to make many jaws drop with this newest promotion. This is what we know about Dua Lipa's fashion campaign with Versace.
7 It Was Photographed By Mert And Marcus
The 'New Rules' singer posed effortlessly in the photographs of the Versace FW 2021 campaign. Modelling effortlessly for the campaign, Lipa was photographed by "Versace veterans" Mert Atlas and Marcus Piggott.
The high-fashion photographers have been working together for over twenty-five years and are know for their work being "an incredible use of often hyperreal colour and light" evidently seen in Lipa's Versace images. They have been featured in a number of leading-edge publications, such as many different editions of Vogue, Vanity Fair and W, just to name a few. The duo have worked with a variety of celebrities including Madonna and Nicki Minaj and have as well worked with some of the most adored fashion houses in the world such as, Christian Dior, Yves Saint Laurent and Givenchy.
6 Dua Lipa Is A Huge Fan Of Versace
Even before being chosen as the face of this year's Versace Fall/Winter campaign, Dua Lipa has been honouring the brand for years. Lipa has been captured wearing a great deal of Versace numbers to red carpet events, for instance, she wore "a printed Versace gown to the 2019 Met Gala and a sheer butterfly dress from them to this year's Grammy Awards." She even has included pieces from the fashion house in her music videos, 'Levitating,' 'Don't Start Now,' and 'New Rules,' which feature garments "from the brand's runway." Lipa is not only loyal to the brand when seen in public though, she frequently posts her outfits to her Instagram, many of the posts showcasing Versace items.
5 She Has Red Hair In The Campaign
With the newest addition of Versace model added to her resumé, came Dua's hair transformation. The twenty-five year old popstar, went from her classic long, straight
black hair to a long "fiery red" head-of-hair. The hair colour has also been seen on Gigi Hadid "for the video presentation of the fall collection" and Donatella wanted to include the same colour of hair on Lipa as it is "a symbol of passion and strength." The hair colour was accompanied by "a set of choppy bangs by the hairstylist Paul Hanlon."
4 She Sports The Brand's Newest Print
A large part about this campaign, aside from Dua Lipa stunningly representing the brands newest advertisement, is Versace's new and improved La Greca print. The La Greca print is in fact one of the brand's classic patterns though, it "has been enlarged in scale, made three-dimensional and embellished with an array of bright shades" the brand states. The Fall/Winter campaign images of Dua wearing the new La Greca print along with the pops of colours are "expected to amplify the label's identity."
3 Outfits Were Styled By Jacob K
The remarkable outfits displayed in the images were assembled by fashion stylist Jacob K. Jacob was accompanied by "creative direction from Ferdinando Verderi" who both made Versace's concept for its Fall/Winter collection come to life. The extraordinary
images showcase the incredible styling done by Jacob K with pops of colours such yellow and red representing the art and dedication Versace's put into its latest collection.
2 The Outfits Are Colorful
With Versace's famous La Greca pattern improved, Lipa rocks the upgraded design alongside vivid colours not just radiating from her red, almost, copper hair. She is photographed "wearing a yellow dress with a sweetheart neckline, a geometric co-ord, and a red cropped top." The unconventional style of the FW collection does not stop there as another image shows Dua wearing "incredible platforms and leather headscarves" writes Dazed.com. Though, the collection does keep to Fall and Winter's typical neutral pattern seen in fashion during these seasons, the brand wanted to still keep to its classic Versace style with, "bright pops of red, pink and yellow," which adds "a playful nature to mini dresses and accessories."
1 The Makeup Was Done By Lisa Eldridge
The Grammy Award-Winner modelled for the brand in a natural-looking makeup look with a pop of colour on her lips. The makeup was done by celebrity makeup artist Lisa Eldridge. Although, being one of the most loved makeup artists to the stars, Eldridge also brought her expertise to Youtube, being "one of the most detailed and trustworthy beauty ‘gurus’ on the platform." Lisa Eldridge commonly does Dua's makeup and fantastically brought her extreme skill and art to Versace's campaign.
Dua Lipa as the face for Versace's Fall/Winter 2021 campaign has surely stunned fans of both the iconic singer and the fashion-house itself. The stunning images presented of Lipa are making fashion lovers across the globe swoon and excited for this upcoming season.